Digital is the new buzz in all sectors, including the banking sector, progressing toward technological advancements. It has transformed the manual process into a digital process, resulting in reduced human error, time-saving, and increased customer loyalty. Technology is a problem solver and pivotal resource for banks of all sizes and types to achieve their financial goals, improve financial health, and manage money. Start-ups, backed by new data-driven technologies like cloud, artificial intelligence (AI), Machine Learning (ML), and lean and agile processes, are increasingly encroaching on traditional banks’ territory. Banks generally work with core enterprise technologies that often work with legacy systems. They must introduce data-driven technologies, processes, and products to renew older systems and techniques. Bankers need to explore the landscape of emerging technologies and understand their impact on business strategy concerning banking technology trends.
The Current Landscape of Digital Banking
Nowadays, banking is becoming digital at a faster pace. Now, global customers prefer online or mobile banking to manage different banking activities, including transferring money to another person, paying bills, checking balance, updating account details, applying for a loan, inquiring about a finance product, filing a complaint, making deposits, withdrawing funds, and disputing a transaction.
According to the Ipsos-Forbes Advisor U.S. Weekly Consumer Confidence Survey, consumers prefer to use banking apps for transferring funds, submitting checks, and viewing account statements and balances. Look at the following graph to know valuable features favored by consumers while using mobile apps.
The Covid-19 pandemic impacted the banking industry, forcing financial institutions to improve their digital presence and benefits. Banks need to enhance the banking experience of their customers. But, there are some challenges involved in digitizing banking activities, including:
- Attaining application perfection
- Delivering quality at speed
- Remote working
- Ongoing banking regulations
- Turbulent market conditions
- Technology upgrades
- Superheating with innovation
Bankers need to overcome these challenges by preferring modern banking technology trends that indicate the introduction of new technologies and processes by banks to stay ahead of the competition.
Banking Technology Trends for Banks to Thrive in a Digital Society
Traditional banks have been slow to adopt data-driven technologies, leaving a gap in the market that start-ups are eager to fill. Modern data-driven technologies give rise to start-ups that outsmart traditional banks searching for profit. To remain competitive, traditional banks must balance modernizing their core enterprise technologies and bringing new data-driven processes, technologies, and products. Go through the following five technology trends for banks to help them grow well in a digital society.
Artificial Intelligence (AI) and Machine Learning (ML)
AI and ML have boosted the banking sector by enabling banks to process a vast amount of data set and reach conclusions through pattern analysis, enabling quick or instantaneous decision-making. They are making improvements that increase the effectiveness and efficiency of their processes, resulting in time savings and cost savings. Both AI and ML ensure an improved customer experience by
- increasing employee productivity
- reducing redundancies
- making transactions safer
It is estimated that banks can reduce costs by 22% saving nearly 1 trillion by 2030. Fintech firms are exploring AI areas to help banks in customer service, credit service, fraud detection processes, and loan decisions.
A cloud-based infrastructure is the best way to handle banking processes, primarily when the need arises to make rapid changes. Cloud-based banking processes can result in greater convenience and more accurate information. Cloud banking is a perfect option for
- seamless global payment
- P2P transfers
- contactless payments
The growing use of cloud technology has brought unprecedented advantages for people, agencies, organizations, and banks in the financial industry. This usage will make bankers rethink their business models.
Blockchain technology is used in cryptocurrencies like Bitcoin. However, the banking industry has begun implementing this technology to improve its processing capabilities. It can make payments and investments faster and hassle-free. Blockchain is often used in conjunction with cryptocurrencies. However, the banking industry is also using blockchain to improve workflow dynamics.
White-label Banking or Banking as a Service (BaaS)
Now, smart devices have enabled different devices to deliver the banking experience. Today, other app-based cab booking platforms sell insurance and offer P2P payments. It means any business can become a banking provider. Now, financial services have placed technology upfront and banks in the background. Accelerated by the evolution of technologies like edge computing and open APIs, the BaaS makes way for connected banking.
Fintech is the Next Big Thing
Fintech is a highly disruptive class of financial innovations as it will continue to transform society in the coming years. The rise of mobile computing and the Internet boom has bolstered fintech to become a perpetual global revolution. Fintech is set to grow in use and impact with an expanding family of robust technological tools. A strategic partnership between traditional banks and fintech companies can be a win-win solution for customers, banks, and the right fintech partners, ensuring a seamless experience.
Digital innovations in payment and banking technology are going to redefine financial processes. A report on the fintech market published in financialexpress.com shows that the fintech market value is expected to reach a valuation of $309.98 billion by 2022. Fintech technology enhances and automates the use and delivery of financial services. Some different fintech types include:
- Digital lending platforms and Robo-advisors
- Mobile payment apps, investment apps, and stock-trading apps
- Payment gateways, online insurance systems, and online banking services
Improving the Digital Banking Experience of Customers
Lagging with their legacy systems, traditional banks need to improve their mobile and online banking experience to serve the targeted audience. They need to add the most valuable and essential features that make customers understand things and feel comfortable. Consumers will use digital banking when they know mobile features’ usage, functionality, and benefits. All customers are not the same; they have custom needs. Be it a budgeting tracking tool or fund transfer app, banks should prefer customer needs. Here are some other helpful ideas to boost your digital banking experience:
Focus on Mobile Apps Over Bank Websites
Financial institutions have poured money into developing mobile apps in the last few years, whereas bank websites have seen little change. In the recent survey, satisfaction with mobile banking apps rose dramatically, while satisfaction with bank websites remained stagnant.
Combine Digital with Branch Banking
Digital banking has its advantages, but in some circumstances, interacting with a banker’s professional or human touch might be more valuable than seeking advice online.
Try New Features
At first, you may use your mobile app or bank’s website only to transfer money, deposit checks, and view bank balances. But once you’ve tried out the other features like budgeting and tracking tools, you may find more satisfaction with your digital banking experience. These features usually don’t cost anything, so it’s worth looking at them.
All mentioned-above banking technology trends are crucial for traditional banks to go forward in the digital age. However, implementing technology trends requires significant effort in the organization, technology, and process. Although these transformations are vital for dealing with legacy systems, they need to be carefully assessed, presented, and re-evaluated.
Traditional banks looking for unparalleled tech solutions to serve their customers can get help from professional software development companies having experience in creating advanced finance apps. Be it fintech, banking, finance, or payment apps, customized app development solutions for digital banking can empower intelligent banking driven by digital transformation.